See how modern brands go beyond traditional loyalty to create customer advocates
Traditional loyalty is undergoing a period of deep disruption. With millions of products, social media channels and mobile apps vying for their attention, consumers have become increasingly fickle, often fleeing from one competitor to the next. Brands must think beyond flashy giveaways and truly understand customers on an individual, contextual level to survive.
Join Bill Hanifin, Managing Director of Hanifin Loyalty, and Badgeville as they discuss how to make loyalty truly engaging and break down examples of how world-class Badgeville customers use behavior management to create brand advocates.
You’ll find out how you can:
Usher customers through the loyalty value chain
Overcome the pitfalls of expensive, unscalable promotions
Utilize specific game, reputation, and social mechanics to motivate behaviors and provide context
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