Resource Center
What is smart gamification? Our resource center provides a wealth of information on gamification and related topics, including game design, loyalty, reputation, social networking and analytics. We update this section frequently, so be sure to return to read the latest buzz on modern user engagement.
Videos & Reports Book List Articles
Webinars & Videos

The Future of Loyalty Marketing: What You Need to Know About Gamification
Badgeville CEO Kris Duggan, and TIBCO Loyalty Strategist David Rosen, revealed how proven loyalty tactics can be extended by rewarding user actions such as writing product reviews, purchases, making recommendations, sharing links with friends, and actively engaging with content on your web and mobile sites.

  • Digital Loyalty Series
  • Digital Loyalty 101: Why Digital Loyalty Matters
    In part one of this five-part video series on digital loyalty, practitioners from The Buddy Group and Badgeville lay the groundwork for a discussion of the importance and benefits of customer loyalty in a digital age.
  • Digital Loyalty 201: Digital Loyalty Strategy in a New Landscape
    In part two of this five-part video series on digital loyalty, experts from The Buddy Group and Badgeville explore users' needs, reaching the right audience with the right messages, and understanding the role of loyalty in interaction between customers and brands.
  • Digital Loyalty 301: Common Pitfalls and Challenges of Modern Loyalty
    Part three of this five-part video series on digital loyalty explores customer understanding of loyalty programs, social platforms and access devices (e.g., mobile), common user-interface challenges, and alignment of loyalty programs with business goals.
  • Digital Loyalty 401: Getting Internal Buy-In and Gauging External Success
    Part four of this five-part video series on digital loyalty explores new stats about consumer loyalty behaviors; how to convince internal stakeholders about the benefits of loyalty platforms; and why consumer loyalty has become more accountable than ever.
  • Digital Loyalty 501: You Built It, What's Next
    In the final installment of this five-part video series on Digital Loyalty, experts from The Buddy Group and Badgeville explore key considerations of a consumer loyalty, incentive, or rewards program, including achieving sustainability and promoting loyal participants with status rewards.

Secrets of Engagement
Want to know how to Integrate Social on your Site? Industry experts tell you everything you need to know in this informative webinar.

Reports

Turn Your Visitors into Fans
Learn how to turn your casual site visitors into loyal fans with an array of gamification techniques.
http://www.badgeville.com/resources/report-turn-your-visitors-into-fans.php



Gamification

Game Design

Social Media Marketing



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