Social Fabric

Do you want to increase the time users spend on your site, direct users to relevant content, and lower the cost of new user acquisition? Sites like Facebook, Twitter, Quora and Google Plus know that user growth and profits depend on creating real-time user experiences filled with contextual live site activity. Social Fabric takes the real-time engagement features of the world’s best social experiences, and makes it easy for content, commerce, and enterprise site managers to infuse these features into their existing digital properties.

Answer these key user questions with Social Fabric:



• What is happening on this site right now?
  
• Who is interacting with the stuff I care about?
  
• How can I connect with similar people here?
  

Track, Measure, Reward and Surface Real-Time User Behavior

Social Fabric redefines the gamification industry, enabling businesses to not only reward any user behavior, but also to automatically track and surface specific contextual behaviors to users in real time. This allows any website to offer a social user experience complete with real-time notifications, relevant activity streams, and user-to-user follow functionality.

This contextual, social user experience is powered by Badgeville’s Behavior Graph, which captures user behavior information and connects that activity with similar behaviors, users and objects across the site network. Compliant with Facebook’s Open Graph Protocol, The Behavior Graph connects identity and object data through a deep network of behaviors relevant to a customer’s specific site interactions.

Social Fabric Features

Social Notifications & Alerts
Add real-time, social notifications and alerts for users on your website. Users can receive notifications and alerts when other users on the site interact with relevant content. For instance, a user may be notified when another user replies to a comment she has left on an article. Notification settings are highly configurable, and can be defined by the site owner.


Relevant Activity Streams
Activity streams highlight user activity on a site regarding specific topics or behaviors. These relevant and live activity streams can be easily configured to display content that is interesting to the user, and highlight behaviors that are beneficial to the business. Display contextual information relevant to each specific user based on their behaviors on your site.


User-to-User Following
Add a "follow" button to any user on your site, enabling your users to follow other users on your site, building a social network inside of your existing site experience. When users follow each other, you can then display content from users they are following through the notifications and activity streams, all included with Social Fabric.

Analysts Agree: Social Fabric Revolutionizes the Modern Web Experiencee

Wanda Meloni, Founder and Senior Analyst of M2 Research, says, “Showcasing real-time activity in social context is a missing ingredient of engagement on the web today. Badgeville’s product innovations represent the convergence of many significant emerging technologies for user-facing software beyond gamification, such as big data, activity feeds, social analytics and predictive analytics. By adding deep social functionality to the fast-growing gamification industry, the company transcends multiple technologies that will only continue to grow in significance and that are the heart of the modern web experience.”